AI Search
Answer Engine Optimisation
Structuring what you already publish so AI Overviews, Perplexity and Copilot can quote it and name you.
What we usually find
An AI answer now sits above the results you spent years earning, and it cites whoever was easiest to quote. Ranking and being read have stopped being the same thing.
What the work covers
Scope is agreed in writing before anything starts. If a line here is not relevant to you, it comes out of the plan and out of the price.
- Baseline audit of where you are cited today, and where a competitor is named instead
- Direct answers placed at the top of each section rather than buried under preamble
- FAQ, HowTo and comparison markup so a passage can be lifted cleanly
- Crawler policy checked, because a blocked GPTBot or PerplexityBot cannot cite you at all
- Authorship, sourcing and last-updated signals applied to the pages that matter
- One set of pages for people and machines, never a separate AI-only version
Typical tooling
Indicative, not fixed. The stack follows your constraints and your team, not our habits.
- Search Console
- Schema.org
- Perplexity
- ChatGPT
- Screaming Frog
More in AI Search
This sits under Digital Marketing & Growth. See the full picture there, or browse every service.
Need Answer Engine Optimisation?
Bring us the problem rather than a spec. We will tell you what it takes, what it costs, and what we would leave out.