UI/UX Design

UX Research

Interviews, testing and analytics that replace opinion with evidence.

Outcome: A prioritised list of problems worth fixing, with the evidence attached.

What we usually find

Roadmap decisions are made from the loudest voice in the room. The analytics that would settle it are installed but have never been read.

What the work covers

Scope is agreed in writing before anything starts. If a line here is not relevant to you, it comes out of the plan and out of the price.

  • Interviews with the segments that actually pay you
  • Moderated usability testing on the current product
  • Funnel and session analysis to find where people drop
  • Findings ranked by frequency and severity, with evidence
  • Recommendations tied to specific screens and specific changes

Typical tooling

Indicative, not fixed. The stack follows your constraints and your team, not our habits.

  • Maze
  • Hotjar
  • GA4
  • Dovetail
  • Figma

More in UI/UX Design

This sits under UI/UX Design & Branding. See the full picture there, or browse every service.

Need UX Research?

Bring us the problem rather than a spec. We will tell you what it takes, what it costs, and what we would leave out.